The Real Reason Readers Unsubscribe From Email Newsletters
Email marketing isn’t only about promoting or selling your products. I’m sure Internet marketers will always tell you one of their secrets is to build a mailing list and market your affiliate products or services to potential customers. Plus, you will have to persistently do this convert these potential customers.
Well, I believe the trend is slowly changing and the above trend is dying. As more users face advertisements daily, they’re tired of reading emails which are of no relevance and importance to them already. Here’s a quick example; I recently unsubscribed from a newsletter because it kept trying to sell me something over and over again. But no, it wasn’t the selling which drove me away. It was something more basic.
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What is Social Media Marketing?
You tell me. Seriously, I’ve heard of it murmured all over the place now. However, I don’t really know what is social media marketing (SMM) in detail, how it works and what are the results from it. As far as I know, social media marketing is about utilizing social networks or online applications (and communities) for marketing. That made sense, right?
For example; using social media networks like Facebook, MySpace and etc to spread word of your marketing campaign on a product or launch. From the online application view, it could be using tools like Digg or StumbleUpon and etc. The whole gist of it is using online channels to do Internet marketing. Even creating a self-promotional video and publishing it on YouTube is part of social media marketing.
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Do You Read Your Spam Emails?
Trust me. When I heard a friend of mine said he reads his spam (junk) emails, it was only half the shock I got from him. When he told he reads them, I just kept thinking which ‘cuckoo’ user reads their junk email. For me, once it’s in there I’m done with it. Normally, I won’t bother going into the junk folder unless necessary.
But here’s the killer when I was discussing this with my friend. He said junk emails is one of the wonders of technology. Gosh! When he told me that, I only had a blank expression on my face while in my mind repeated; WTF! What the f…! WHAT THE FCK!
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Why Didn’t Google Think of This?
Google Inc has been paving the way since Google Search arrived and it just got better…and better. What’s even more spectacular is Google Mail (GMail). But, why didn’t Google think about this brilliant idea; Using Adsense Income to Supplement AdWords campaigns.
This is such a brilliantly simple idea but it’s not being done at the moment. Gosh! I even tried Google-ing if anyone else has thought of it but it seemed no one has popped the question. I’m very sure someone involved in Google’s world domination plans must have thought of it.
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My Google Adsense is Like Investing in Unit Trust
Investors say if you want to see your monetary returns faster, you go into a riskier investment. Though unit trust isn’t like trading in the stock market or foreign exchange (FOREX), I’ve noticed a commonality between my Google Adsense and my unit trust.
My fund manager once told me unit trust will see monetary returns after a set period. For example; my goal is to obtain a minimum RM10,000 return investment in 2-3 years time. So what has this got to do with my Google Adsense? Well, my returns has been climbing ever since I placed its advertisements into my blog.
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About This Blog
Hello and welcome to Websites Made Simple. I'm Danny Foo and this is my Malaysia web design blog. I manage and co-founded a small Malaysia web design and development team; Simpleet Solutions. -
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