Provide Information Customers Want

Like you, customers have their own objectives when they visit your website. It could be to find a product, find a service, learn about you or even, to only get your contact details. But, what if you had too much trouble finding the information or understanding it? Will you refer your colleagues or friends this … Read more

Free Publicity Staring In Your Face

Recently to spruce up my articles, I’ve been nitpicking stock photos most relevant to my content. And the one stock photo source which I love to use, even for my website design mockups is from iStockPhoto. They’ve a large variety of user-contributed photos from amateurs to professionals. Keeping a standard of professionalism, I contacted their … Read more

Stop Doing The Website Designer’s Job

The “wow” factor in a website is not the design. It’s the planning, ideas, approach and execution. Good design is about clear visual communication. Brilliant design is what helps your customers achieve their goals. But excellent design is; branding, visual communication and goal-oriented. That’s the website design you must have and that’s the website designer … Read more

Be the man, or woman with the plan!

Stop saying or thinking, “I’m building a website because my competitor…” Yes! Stop thinking you’re SECOND best! Start to determine your own set of measureable goals and objectives. For example, I want to increase my website sales leads for Product A within 6 months. Become the man or woman with the plan! Think about ONE … Read more

Boost Your Website with Video

Video is becoming the next mainstream media for the web. Flash may be more interactive but video hosting websites like YouTube have made it possible to interact with a video. Create your website in YouTube! It was a great idea to capture attention and boldly tell others BooneOakley isn’t your average advertising agency. Ideas like … Read more

Blogging For Myself

I was having an open discussion with saimatkong a few days back. And from it, I took back a valuable observation I made of myself. As vain as it sounds, now I know why my traffic isn’t that great. The simple answers always want to make you slap yourself. And my answer to myself was, … Read more

Become a Website Design Evangelist

The definition of an evangelist: a person marked by evangelical enthusiasm for or support of any cause. Source: Dictionary.com The cause which I support for awhile now is none other than web standards. The ideal of creating websites in compliance to usability and accessibility. The World Wide Web Consortium (W3C) is only a guideline of … Read more

E-Commerce in Malaysia Lacks Smart Consumers

I was reading an article by CKWong titled; Asia Pacific’s E-Commerce Statistics at a Glance, on the position of countries in terms of e-commerce spending and their habits. Here was one of the charts he showed. The first thing I did was look for Malaysia. Where in the chart is Malaysia for e-commerce when we … Read more