Microsoft’s “It’s A Great Time To Be A Family” Campaign Draws to a Close Captivating over 6 million Malaysians in just four months

The campaign, focused on illustrating how technology bring families together, was a resounding success. Kuala Lumpur, 3 April 2012 – After four exciting months, Microsoft’s “It’s a Great Time To Be A Family” campaign, which was rolled out across 35 markets worldwide, came to a close having reached over 6 million people in Malaysia. This amazing … Read more

Stop Doing The Website Designer’s Job

The “wow” factor in a website is not the design. It’s the planning, ideas, approach and execution. Good design is about clear visual communication. Brilliant design is what helps your customers achieve their goals. But excellent design is; branding, visual communication and goal-oriented. That’s the website design you must have and that’s the website designer … Read more

Be the man, or woman with the plan!

Stop saying or thinking, “I’m building a website because my competitor…” Yes! Stop thinking you’re SECOND best! Start to determine your own set of measureable goals and objectives. For example, I want to increase my website sales leads for Product A within 6 months. Become the man or woman with the plan! Think about ONE … Read more

Become a Samsung Notebook Ambassador

It’s very rare you come across a brilliant product marketing campaign. And I’d say Samsung has done it quite well for their notebooks. Currently, their running a campaign called; Which Samsung Notebook Are You? Although similar sounding like the; Which Hyundai are you? it’s nothing alike it and here’s why I believe Samsung’s one is … Read more

Tracking Twitter Marketing Performance

Twitter has slowly but confidently grown to be a massive online marketing tool for small-business owners to celebrities like Ashton Kutcher, Guy Kawasaki, Britney Spears and etc. The entrepreneurial Twitter users are using the online marketing tool to promote their business and personally share knowledge they’ve stumbled online. However, I’ve noticed Twitter is now missing a … Read more

Why Tourism Malaysia Never Thought of This?

I was reading the papers at breakfast (yes, I still read printed stuff) and I found another great idea we could’ve used – especially, Tourism Malaysia. Why oh why couldn’t we have come with an online creative marketing campaign like this one to promote Malaysia! Australia’s Queensland tourism is going to offer one (1) individual … Read more