A little blue bird called; Twitter, is spreading its wings very wide now. Though not a social network like; Facebook, it’s becoming a very effective social tool nonetheless. Some might brag or exaggerate by calling it a Web 2.0 thing. But to me, it’s called a social tool – no fancy jargon required.
It’s great to realize Twitter is rapidly growing. Because many have posed the question; can Twitter make money? Well, right now I’m seeing it as a definite possibility because businesses are using it for:
Marketing
Twitter is an open platform for announcing sales, specials, and promotions. Plus, Twitter is online so updates are received in an instant. And, you won’t have to worry too much about getting through spam filters like email.
Customer Service
Imagine TM (or P1 Wimax Malaysia) having an account where customers can pour their thoughts into. Especially ideas as to how they can improve or offer better quality to its customers. Though I’m pretty sure TM is going be work really really really hard later. :P
Free Publicity and Brand Awareness
A very good example of this I’ve found is practiced by a Malaysia books and stationary shop; CZipLee. Right now, they’re promoting their limited edition Helvetica Moleskine products. If you’re a designer, you’d definitely want to check it out.
Simple and Versatile
Twitter’s learning curve is a tiny degree. Plus, it’s application has been so versatile it not only can be accessed via the computer but mobile phones too. Therefore, you can share an idea or thought right away.
So, have you thought of implementing Twitter into your business plan?