How often have you wanted to visit your client’s office but not sure where is it? Or, wanted to eat at a restaurant recommended by friends? Although I reside in Petaling Jaya, I’ve not been through all the roads in Kuala Lumpur and even Petaling Jaya. Plus, I’ve a better visual memory than one of text. So if anyone asks me for directions and mention road names, I’m as lost as them.
Therefore, most of the time I’ll ask, “have you got a location map?”. Most of the replies have been “No” and I can’t understand why. Why is it so difficult to come up with one? You don’t need Adobe Illustrator to design it so your customers can see it better. It’ll look more professional but the goal is to be able to get to the location. Which means, clear landmarks and directions or names of the roads.
Here’s 1 example of a location map done for a client.
Plain black and white (except for the logos). And, this was re-illustrated based on the Microsoft Word document they gave me! So what was done is only a clean up job to make things clearer – simple.
And speaking of simple, I’ve seen some of the maps drawn by KY when he goes on his food visit. It looks like it’s been drawn in MS Paint but it still is able to tell me where is the place located.
So, what excuse do you or your clients have to not have a location map?
Are there any simple tools to draw a location map?
BTW, I think a location map is not enough. More important is the driving direction.
MS Word? MS Paint? Hand drawn and scan? These are definitely the simplest.
Otherwise, download the free (Photoshop-like) editing tool called; GIMP. It’ll require a learning curve though.
Well, how I read a location map is:
1. Road.
2. Signages/landmarks.
3. Address.
If all else fails, reach somewhere you know you can easily and call the contact person from there. :)