The Perfect E-Commerce Website Layout

The votes so far on the Nuffnang poll I put up (on the right; Nuffnang Column) lean towards website lessons and website design. So have you ever thought you would find or create the perfect e-commerce website layout? And, the website layout may not necessarily refer to the website design.

A perfect website layout is like when Indiana Jones was in search for the last crusade and lead him towards the Holy Grail. Movie metaphors aside a thought hit me one day; what if I created an e-commerce website layout which was near perfect?

How do I even consider an e-commerce website layout almost perfect? Well, user experience plays an important role for an e-commerce store. The primary task of any customer is to locate the product they wanted and purchase it. The other tasks following it are more like secondary intentions or spontaneous purchases or even better; impulse buying!

But yes, if the e-commerce website layout with accompanying user experience was near perfect then how are we to innovate it further? If we did try to innovate it, it may bring a bad side effect rather a good one because it’s already near perfect. Therefore, what can one do? I’m not going to progress on about this.

I want you to tell me:

• How you would feel if you created the perfect e-commerce website layout?
• Would you even try to innovate it?
• And, do you think there is even such a thing?

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