Project Renaissance by Mindvalley

It was an awesome gathering of Mindvalley staff, invited guests and they made the launch really mattered. There was even a capoeira performance and when I left, I heard they even brought out the samba dancers!

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So…what is Project Renaissance?

In a nutshell, tertiary education will be free for all. Malaysia will be having more successful entrepreneurs below 30s. There would be an easy access to mentors. More tribes for learning different things will emerge and facilitate the course of creating a sustainable environment of entrepreneurs. Plus, there would be an alternative facility for funding startups who have the vision of a world-class product.

The movement for Project Renaissance I gathered is to replicate successful experiments which have happened at Mindvalley to push Malaysia forward as the startup scene of the world.

The event kicked off with the person from PDI Design behind the concept of the Mindvalley office which has won them awards. Progressing into the introduction and person behind Mindvalley; Vishen.

Who then brought up successful tribes which started in Mindvalley; WebampKL and Incitement. Wrapping up with one of the most awesome events which is being brought to Asia; Awesome Fest Asia.

The event was no less than awesome and I always could find myself recharged after attending a happening at Mindvalley. It may be the office, the people or even the energy contained on the floor.

Project Renaissance wouldn’t be something you would see happen soon. However, believe me when I say that it’s ongoing affects would change the Internet industry here in Malaysia.

One which is for the better. And I’m excitingly looking forward to it!

To Change or Not to Change to 4G

Petaling Jaya, 11 October 2012 – Packet One Networks (Malaysia) Sdn Bhd (“P1”), South East Asia’s leading 4G broadband provider launched a new consumer campaign themed, Tukar Tak Tukar. The campaign aims to get 3G users looking for new broadband services to seriously consider P1’s latest 4G promotion plans which give significantly more usage quota and attractive rebates.

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Campaign website

Shirley Ah Yong, P1 Brand & Marketing Director said, “The Tukar Tak Tukar campaign intends to get Malaysians thinking about change in relation to their broadband experience. We want all 3G users to give some thoughts to how P1’s 4G broadband can enhance their broadband experience and give them better value for their money.”

Shirley continued, “To change or not to change is a decision that everyone makes constantly. It could be about anything big or small and include which broadband service to subscribe to. Through this campaign, we hope to give you enough facts for you to decide on your broadband service; and at the same time, bring you some interesting stories on ‘change.”

A key highlight of the campaign is P1’s collaboration with five local popular YouTubers; Grim Film, KYO Propaganda, Dan Khoo Productions, The Ming Thing TV and Joseph Germani to produce six entertaining videos on “change.” These videos will be launched on P1’s Tukar Tak Tukar micro-site over six consecutive weeks starting on 12 October.

P1’s collaboration with young and local YouTubers continues to affirm both the company’s commitment to support local creative talents and their focus on new media channels. Shirley refers to YouTube as a “wildly wonderful platform and catalyst for creative expression”.

[youtube http://www.youtube.com/watch?v=yD0x6gp7zNI]

The micro-site will also raise awareness on the benefits of changing to 4G broadband plans by P1 with their all-out year-end promotion. P1 is offering contract subscribers 100GB more usage quota and a free dect phone for their ForHome™ or combo OnePlan™: Its mid to high ToGo™ plans have uncapped 4G speed and comes with a free 4G MiFi (personal WiFi device). On top of it all, subscribers to all of P1’s mid to high 4G plans will enjoy a bonus RM200 rebate.

Shirley said, “The extra quota and rebate will be most attractive to those who are craving to do more online without paying an arm and a leg. We anticipate that the free dect phone with initial bundled-in call minutes for home broadband (ForHome™ and OnePlan™) and the free MiFi modem for the on-the-go plans will be popular draws as well.

To view the viral videos and to find out more about P1’s latest year-end promotions, please visit www.tukartaktukar.my