Is the Website Losing to Facebook Pages?

I was pondering on this question awhile back. So much so, I wanted to ask a few Malaysian social media enthusiasts and drivers about their viewpoints. Even today whilst having lunch with a client-turn-friend, she was sharing with me how powerful Facebook in general had become in generating business.

From building websites to SEO and social media today, I’m wondering where’s the line drawn in having to need a website for your business. Is it possible to generate business without a website and only a Facebook page?

We used to say an online presence is unavoidable. A Facebook page also does just that. It could be used to establish your online presence. Plus, you can create a Facebook page to:

• Introduce your company.
• Upload works in photos and videos.
• Get clients to become fans. (bonus)
• Get instant feedback. (bonus)
• Organize and manage events. (bonus)
• Get clients to introduce or share your services with their own friends personally. (bonus)

From an apple to apple comparison, I’d say Facebook pages are:

1. Easier to create.
2. Faster to deploy.
3. Scalable with Facebook applications.

Thus, I ponder. Is the website dead? Do businesses only need to create their own Facebook pages in replace of a website?

Or, is a website still prime real estate for a corporate entity? Or, because not all products and services will benefit from a social media strategy, they will still need to rely on a website?

Do you think building a website is dead, or getting there?

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